I recently rebuilt my entire website, finally after many years, integrating my blog, portfolio and general about me into one succinct site. I've built this using Webflow, and thought it would be interesting to talk about what I've learned.
The user experience, after all, is far more than surface level interface shine. Taking the time to focus on the underlying UX processes upfront, saves indeterminate amounts of time and money down the track.
Else, our insights may be inaccurate, or we find out something we didn't want- that we've been building the wrong thing all along.
I've been struggling to explain why and how these principles exist, and why it matters. And further, how it is really a thing, and not just me trying to go overboard on the designs.
The danger I've found happening far too often, is that my engagement doesn't occur until such a point where I can't achieve my key role criteria.